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Board International named as a Representative Vendor in Gartner® Market Guide for Retail Assortment Optimization Applications in Merchandising

by uma

Board listed by Gartner as a vendor with active implementations across all retail industry segments in latest Market Guide  

July 13, 2022 – London, United Kingdom: BoardInternational, the number one Decision-Making Platform provider, announces today it has been named as a Representative Vendor in the 2022 Gartner Market Guide for Retail Assortment Optimization Applications (RAOA) in Merchandising.

Board is listed as a vendor with active implementations across all retail industry segments in this latest Gartner Market Guide produced by analysts Jonathan Kutner and Robert Hetu, as part of the Gartner Retail Digital Transformation and Innovation Initiative.

“This important recognition in the latest Gartner Market Guide, we believe, is testament to the impact Board’s Range and Assortment Planning delivers across multiple retail industry segments,” said Marco Limena, CEO of Board International. “Leading retailers worldwide are embracing the power of intelligent planning with Board, as they seek digital transformation and innovation through Retail Assortment Optimization Applications.”

According to the report, “Optimizing retail product assortments offered to consumers, across touchpoints, is an urgent requirement for leveraging unified retail commerce.  Retail CIOs can use this research from Gartner, to better align assortment optimization solutions with business needs to drive desired outcomes.”

The full Gartner Market Guide is available here.

Retailers are increasingly being compelled to strengthen their planning and analytical capabilities across the supply chain, merchandising, assortment, pricing, replenishment and beyond. Right product, right place, right time is even more critical today and Board’s Range and Assortment Planning helps enable retail leaders to plan multiple assortments by multiple channels, visibly, simply, and dynamically.

“The global market for RAOAs covered in this Market Guide is composed of Tier 1 and Tier 2 multichannel retail companies (i.e., retailers with stores, online, mobile and other touchpoints), leveraging optimization for aspects of assortment management processes. These retailers are seeking assortment optimization applications that augment existing business-critical processes and executional applications.”

“To be included in this Market Guide, the vendor must have live implementations of any one of 12 merchandise optimization types, with unified commerce retailers having revenue greater than $1 billion.”